Saturday 22 June 2013


Rajeev Aggarwal of Bottles Not Empty is the happiest when at his canvas- bottles! His beautifully designed, ecofriendly, once discarded bottles, can add a glamorous touch to every decor. From contemporary to traditional, every bottle tells a different story. Here is the master has to say about his art.
Tell us something about yourself and your design venture.
I've always been inclined towards pursuing my hobby of giving back to the environment by the way of upcycling as recycling on the other hand requires more energy, machinery and trained labor to create similar products and to pursue this, I voluntary retired from the Gurgaon company where I was the director. I wish to train like minded people in what I am doing now and also looking to learn from other people working in similar lines. For me bottles are a 3D canvas and believe that part of the story is hidden at the back too. Putting creativity and design on a bottle is a challenge until and unless the design is flowers. Few more people are doing designs on bottles but my effort is to bring at least one new design everyday.
What are the products you are currently offering? Your future plans with  regards to your label?

Presently we are doing only glass bottles and as the label suggest these bottles are rejuvenated once again and are full of life because they are filled with colors and are no more empty. It would be difficult for anybody to throw these graceful bottles rather they will find place on a rack, table or mantle!

What according to you is the USP of your label? How would you describe your label in one word?

For us the creativity is more important and selling of these might will come naturally. These bottles should command respect in the market and though appreciation comes naturally, we believe demand will also be created once awareness is there.
We are happy with three words of our label "bottles not empty".    

Tell us what inspires your designs. When not designing, how do you recharge your creative batteries?

Nature, magazines, newspapers and meeting people generates ideas and ideas are converted into designs . Creativity on bottles today recharge batteries for the next day!

If there is one dream destination (any city, culture, country) which you would like to inspire your designs, which one will it be?

Having explored only parts of India and few countries in Europe, I believe that India is the best place for culture and creative diversity. Apart from my mother-land, I am inspired by Italy because of the great designers there who have created marvels.

Where can we buy your products?
Few online stores are selling our products. They are 
fabulloso.com, simplysizzl.in, indiebazaar.com, itshandmade.in, greenngood.com, thevault.in

Occasional sales at: styletag.com
Very soon at: unwrapindia.com and praangan.in

You can email us at bottlesnotempty@gmail.com

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